The Sool Gallery

In Insa-dong, Jongno-gu, Seoul, there is a Traditional Liquor Gallery created in collaboration with the Ministry of Agriculture, Food and Rural Affairs and the Ministry of Culture, Sports and Tourism, where you can experience the value of traditional liquor. This space is designed to continuously promote Korean traditional liquor made from domestic agricultural products, serving as an information center that provides various details about traditional liquor, which is often hard for consumers and foreigners to access. Additionally, to foster sustained demand and market expansion for traditional liquor, it supports education and business consultations for food service companies and distribution (sales) experts, and actively promotes Korean traditional liquor and culture through domestic and international media and power bloggers. The gallery is operated by specialists such as traditional liquor sommeliers, and holds monthly events with different themes to introduce and offer tastings of various traditional liquors.